top of page
Johnnie Walker
Goodwood Festival of Speed - 'Step inside the circuit'
How you take one of the best loved Whisky brands to the races.
Johnnie Walker wanted to make an impression with the guests at Goodwood Festival of Speed, as it was their first time attending the event. They wanted to show off their association with the McLaren F1 and highlight the exclusivity the consumer could get when they ‘Step inside the circuit’ with Johnnie Walker.
bottom of page